Brand Background: An international beauty brand promoted its foundation and skincare lines in a high-end beauty salon.
Pain Points: The salon’s existing display was too basic, failing to highlight its high-end quality and lacking zoning to clearly showcase product features.
Solution: We designed a custom makeup display, combined with a salon makeup display, to create an elegant salon makeup display area. Foundation makeup and skincare products are displayed separately, with mirrored back panels and lighting enhancing the premium feel.
Results: Customers can experience products more intuitively in the salon, and stores report a 20% increase in in-store purchase rates, building stronger trust in the brand among high-end customers.