Brand Background: A cosmetics brand, originally an e-commerce company, opened a pop-up store in a first-tier city.
Pain Points: The need to showcase multiple collections within a limited space while attracting photos and social media posts.
Solution: We designed modular makeup display racks, combined with transparent cosmetic display cases, for flexible configuration, accommodating both cosmetic gift boxes and providing an interactive experience area for customers.
Results: The pop-up store became a popular check-in spot, with social media exposure increasing threefold. The brand reported a “double increase in customer traffic and sales.”